Sei musasa uchingobvira moto? Ko 2022 outdoor camping craze yakabata moto sei?
Kana zvasvika pakudzika musasa, vanhu vazhinji vanofunga nezvayo setsika yezororo muEurope neUnited States.Muchokwadi, mushure mekutanga kwedenda, maitiro ekudzika musasa akatanga kutenderera pasirese.Sezvo kufamba daro refu kuri kushoma, rwendo rupfupi-ruzivo rwekufamba uye pakati peguta micro-mazororo ari kuwedzera, "camping fever" yatanga kutsvaira nyika, ikava sarudzo yekutanga yekuungana kwemhuri, nzendo dzeshamwari, uye kuonana. nekunze, uye nhanho yekupenga haisi shoma pane muEurope neUnited States.
Gwaro reGlobal Camping Report 2022, rakaburitswa neThe Global Business Research Company, rinoratidza kuti musika wepasi rose wemisasa unotarisirwa kukura kubva pamadhora mazana matanhatu nemakumi matanhatu emadhora muna 2021 kusvika pamadhora mazana matanhatu nemakumi mapfumbamwe nemakumi mapfumbamwe nemakumi matatu nemakumi matatu nemakumi matatu nemakumi matatu nemakumi matatu nemakumi matatu muna 2022, paCAGR inofungidzirwa kuti 11.2%;uye panosvika 2026, musika wepasi rose wemisasa Musika wepasi rose wemisasa unotarisirwa kukura neinopfuura 45% kusvika US$100.6 bhiriyoni panosvika 2026. TikTok ine mavhidhiyo akawanda nezve kumisasa, kusefa uye kufamba netsoka nemazana emamiriyoni ekuona, ayo yakakurumbira zvikuru pakati pemapoka ekumhiri kwemakungwa.
Munguva yeshure kwedenda, kufarira kwevanhu kuita zvekunze kuri kuramba kuchikura, uye kudzika musasa kwave motokari itsva yezviitwa zvekunze, zvichiunza mikana mitsva yebudiriro.
Musi wa5 Chivabvu, Xiaohongshu akazivisa dhata yezororo reMay Day, izvo zvinoratidza kuti fivha yemusasa pachikuva yakawedzera kwegore rechitatu rakateedzana, uye data inoratidza kuti mushure mekutsvaga kwevhoriyamu yezororo reMay Day muna 2020 yakawedzera ne290% gore. -pagore, uye zororo reMay Day muna 2021 rakawedzera ne230% gore-pa-gore, gore rino Panguva yeMay Day, kutsvaga kwakabatana nemusasa paXiaohongshu kwakawedzera ne746% gore negore.Hornet's Nest data inoratidzawo kuti mukati meMay Day, kufarirwa kwe "camping" kwakasvika pamusoro penhoroondo pamawebhusaiti akasiyana, neavhareji yekuwedzera inopfuura 130%.
"Kubva muna Ndira kusvika kutanga kwaKubvumbi 2022, nhamba yevashandisi vakasaina kudzika musasa kuburikidza neCtrip yaipfuura kashanu yegore rose ra2021, uye maererano neCtrip, mukurumbira wezwi rekuti" musasa" wakasvika panhongonya yenhoroondo panguva. zororo reMay Day.Sekureva kwaCtrip, panguva yezororo reMay Day, kufarirwa kweshoko rekuti "camping" kwakasvika padanho repamusoro-soro, nekuwedzera kwe90% vhiki nevhiki mumabasa ekutsvaga uye kutyaira kwehupfumi hwekushanya kwenzvimbo. nenzvimbo dzemisasa muGuangzhou, Shenzhen neBoluo dzine mukurumbira wepamusoro.Mukati memazororo, kuchinjwa kwemidziyo yokumisasa yakadai sematende makuru, makanopi, matafura anopetwa nemacheya, uye mabhegi okurarisa akawedzera kanopfuura kaviri gore negore paTaobao, Jingdong, uye Jindo.2022 yakaona 800% kukura kwezvigadzirwa zvemisasa papuratifomu kusvika zvino.
Gore ra2022 rinonzi "gore rekutanga rehupfumi hwemisasa", mune rimwe bhizinesi rekushanya rakavharwa, kudzika musasa semvura inonaya panguva yakakodzera kuchengetedza hupenyu hwemunhu wese hunofinha.Sekureva kwechishumo chakaitwa neAi Media Consulting, hukuru hwemusika wehupfumi hwekumisasa hweChina huchasvika 74.75 bhiriyoni yuan muna 2021, kusvika 62.5% gore negore, uye saizi yemusika ichave 381.23 bhiriyoni yuan, iine 58.5% gore- pa-gore kukura mwero.Zvinotarisirwa kuti hukuru hwemusika wehupfumi hwekambi hweChina huchakwira kusvika pamabhiriyoni mazana maviri nemakumi mana nesere.32 muna 2025, uye saizi inofambiswa yemusika ichasvika 1,404.28 bhiriyoni yuan.Ai Media Consulting inotenda kuti nekuvandudzwa kwekushandisa, vatengi vazhinji uye vazhinji vari kujoinha zviitiko zvemisasa, kudzika musasa uye maindasitiri ane hukama ane nzvimbo yakakura yekusimudzira muChina.
Indasitiri yeKambi yeChina iri padanho rekutanga rekusimudzira indasitiri, iyo yazvino indasitiri yemisasa yekupinza mwero ingangoita 3%, ichiri musika weniche, zvichienzaniswa neazvino US uye Japan musika musasa musasa, yepamba musasa indasitiri yekupinda mwero yekukura nzvimbo.Parizvino, kushambadzirwa kwesocial media uye kukwidziridzwa kwakawedzera mwero wekupinda kwemisasa pakati pevechidiki, uye musasa wakasarudzika uri kuwedzera zvishoma nezvishoma kubva kumasabhu emaguta epakati kana maguta evashanyi kusvika kune yechipiri, yechitatu neyechina danho remaguta.
Mune ramangwana, kudzika musasa kuchapinda zvishoma nezvishoma muhupenyu hwevanhu uye kuve imwe yenzira dzakakosha dzekuzorora kune veruzhinji.
Naizvozvo, nemaitiro ekudzika musasa achiwedzera kufarirwa pakati peruzhinji, zvigadzirwa zvemafashoni uye zviri nyore zvekambi zvichave zvakakurumbira pane zvekumusoro-yekupedzisira uye zvakanakisa musasa midziyo.Ramba wakavharika ziso paBoomfortune, teerera kune yakawanda-yekupedzisira uye yakanakisa musasa zvigadzirwa zvitsva online!
Nguva yekutumira: Feb-06-2023
